{"product_id":"exfoliating-brightening-clay-mask","title":"Exfoliating \u0026 Brightening Clay Mask","description":"\u003cdiv class=\"bi6gxh9e\"\u003e\n\u003cdiv class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd x78zum5 x1eb86dx\"\u003e\n\u003cdiv class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd xeuugli x1vjfegm\"\u003e\n\u003cdiv class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd x78zum5 xh8yej3\" role=\"presentation\"\u003e\n\u003cdiv class=\"x1cy8zhl x78zum5 xdt5ytf x193iq5w x1n2onr6 x1kxipp6\"\u003e\n\u003cdiv role=\"none\" class=\"x78zum5 xh8yej3\"\u003e\n\u003cdiv class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd x6ikm8r x10wlt62\"\u003e\n\u003cdiv class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r x14ctfv x1okitfd x6ikm8r x10wlt62 xerhiuh x1pn3fxy x12xxe5f x1szedp3 x1n2onr6 x1vjfegm x1k4qllp x1mzt3pk x13faqbe x1xr0vuk x1jm4cbz x1lmq8lz xrrpcnn x1xtl47e x13fuv20 xu3j5b3 x1q0q8m5 x26u7qi x19livfd x2t687o x3p3xfz x5od304 xp5s12f x11ucwad xgtuqic x155c047\" role=\"presentation\"\u003e\n\u003cdiv class=\"html-div xexx8yu x4uap5 x18d9i69 xkhd6sd x1gslohp x11i5rnm x12nagc x1mh8g0r x1yc453h x126k92a x18lvrbx\" dir=\"auto\"\u003e\n\u003cdiv class=\"bi6gxh9e\"\u003e\n\u003cdiv class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd x78zum5 x1eb86dx\"\u003e\n\u003cdiv class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd xeuugli x1vjfegm\"\u003e\n\u003cdiv role=\"presentation\" class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd x78zum5 xh8yej3\"\u003e\n\u003cdiv class=\"x1cy8zhl x78zum5 xdt5ytf x193iq5w x1n2onr6 x1kxipp6\"\u003e\n\u003cdiv class=\"x78zum5 xh8yej3\" role=\"none\"\u003e\n\u003cdiv class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd x6ikm8r x10wlt62\"\u003e\n\u003cdiv role=\"presentation\" class=\"html-div xdj266r x11i5rnm xat24cr x1mh8g0r x14ctfv x1okitfd x6ikm8r x10wlt62 xerhiuh x1pn3fxy x12xxe5f x1szedp3 x1n2onr6 x1vjfegm x1k4qllp x1mzt3pk x13faqbe x1xr0vuk x1jm4cbz x1lmq8lz xrrpcnn x1xtl47e x13fuv20 xu3j5b3 x1q0q8m5 x26u7qi x19livfd x2t687o x3p3xfz x5od304 xp5s12f x11ucwad xgtuqic x155c047\"\u003e\n\u003cdiv dir=\"auto\" class=\"html-div xexx8yu x4uap5 x18d9i69 xkhd6sd x1gslohp x11i5rnm x12nagc x1mh8g0r x1yc453h x126k92a x18lvrbx\"\u003e\n\u003cp\u003eMaintaining smooth, radiant skin requires regular exfoliation to remove the build-up of dead skin cells that can leave the complexion looking dull or uneven. Our exfoliating clay mask delivers both physical and gentle chemical exfoliation, helping to refine skin texture, brighten tone, and reveal a fresh, healthy-looking glow.\u003c\/p\u003e\n\u003cp\u003eThis ready-to-use mask is formulated with French red clay as the star ingredient, a mineral-rich natural clay known for its revitalising properties and ability to promote a healthy-looking glow. Blended with kaolin clay, a gentle, finely milled natural clay that lifts away impurities without drying the skin, this combination offers a mild yet effective cleansing action. It is combined with a carefully selected blend of ingredients, each chosen for its specific skincare benefits:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFrench Red Clay\u003c\/strong\u003e - Gently cleanses and exfoliates while promoting a smoother, more refined texture. Naturally rich in iron oxide and minerals, it helps boost skin radiance and restore a healthy-looking glow.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKaolin Clay\u003c\/strong\u003e - Gently draws out impurities while softening and refining skin texture. Its mild absorbent properties make it suitable for all skin types, helping to leave the skin feeling smooth and refreshed without over-drying.\u003c\/p\u003e\n\u003cp data-end=\"481\" data-start=\"204\"\u003e\u003cstrong data-end=\"227\" data-start=\"204\"\u003eGround Pumice Stone\u003c\/strong\u003e – Buffs away dead skin cells, smooths rough patches, and instantly improves skin texture for a softer, more polished feel. This natural exfoliant, formed from cooled volcanic rock, is finely milled to provide effective yet gentle physical exfoliation.\u003c\/p\u003e\n\u003cp data-end=\"734\" data-start=\"483\"\u003e\u003cstrong data-end=\"505\" data-start=\"483\"\u003eDiatomaceous Earth\u003c\/strong\u003e – Adds a fine polishing action to sweep away impurities and refine skin texture for a brighter, more even appearance. Derived from ancient aquatic plant material, it provides an additional layer of gentle physical exfoliation.\u003c\/p\u003e\n\u003cp data-end=\"944\" data-start=\"736\"\u003e\u003cstrong data-end=\"757\" data-start=\"736\"\u003eButtermilk Powder\u003c\/strong\u003e – Provides mild chemical exfoliation to dissolve dead skin cells, smooth the surface, and enhance radiance. Naturally rich in lactic acid, this gentle AHA works to refine and brighten.\u003c\/p\u003e\n\u003cp data-end=\"1159\" data-start=\"946\"\u003e\u003cstrong data-end=\"972\" data-start=\"946\"\u003eHibiscus Flower Powder\u003c\/strong\u003e – Supports cell renewal, improves skin tone, and promotes a fresher, brighter complexion. A natural source of alpha hydroxy acids (AHAs), it gently encourages exfoliation and radiance.\u003c\/p\u003e\n\u003cp data-end=\"1373\" data-start=\"1161\"\u003e\u003cstrong data-end=\"1181\" data-start=\"1161\"\u003eVitamin C Powder\u003c\/strong\u003e – Enhances brightness, supports a more even tone, and helps defend against the visible effects of environmental stressors. This potent antioxidant also contributes to overall skin vitality.\u003c\/p\u003e\n\u003cp data-end=\"1569\" data-start=\"1375\"\u003e\u003cstrong data-end=\"1395\" data-start=\"1375\"\u003eCalendula Powder\u003c\/strong\u003e – Calms and comforts the skin during cleansing while supporting its natural recovery process. This botanical extract is known for its gentle, restorative qualities.\u003c\/p\u003e\n\u003cp data-end=\"1706\" data-start=\"1571\"\u003e\u003cstrong data-end=\"1584\" data-start=\"1571\"\u003eAllantoin\u003c\/strong\u003e – Conditions the skin and minimises the risk of irritation, ensuring it feels smooth and comfortable after exfoliation.\u003c\/p\u003e\n\u003cp data-end=\"1855\" data-start=\"1708\"\u003e\u003cstrong data-end=\"1728\" data-start=\"1708\"\u003eAloe Vera Powder\u003c\/strong\u003e – Hydrates and soothes the skin while supporting barrier function, helping to maintain comfort during and after use.\u003c\/p\u003e\n\u003cp data-end=\"1959\" data-start=\"1857\"\u003e\u003cstrong data-end=\"1869\" data-start=\"1857\"\u003eGlycerin\u003c\/strong\u003e – Draws moisture into the skin to prevent dryness and keep it feeling soft, supple, and hydrated after use.\u003c\/p\u003e\n\u003cp data-end=\"2097\" data-start=\"1961\"\u003e\u003cstrong data-end=\"1980\" data-start=\"1961\"\u003eAloe Vera Juice\u003c\/strong\u003e – Naturally soothes and hydrates while delivering vitamins and enzymes that help maintain a healthy, balanced complexion.\u003c\/p\u003e\n\u003cp data-end=\"2245\" data-start=\"2099\"\u003e\u003cstrong data-end=\"2122\" data-start=\"2099\"\u003eLemon Essential Oil\u003c\/strong\u003e – Provides a fresh, uplifting scent and offers mild clarifying benefits to help maintain a bright, refreshed appearance.\u003c\/p\u003e\n\u003cp data-end=\"2367\" data-start=\"2247\"\u003e\u003cstrong data-end=\"2262\" data-start=\"2247\"\u003eXanthan Gum\u003c\/strong\u003e – Ensures a smooth, easy-to-apply texture and keeps the formula evenly blended for consistent results.\u003c\/p\u003e\n\u003cp\u003eThis mask has a thick, pre-blended texture that is ready to use straight from the jar with no mixing or preparation required.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong data-end=\"324\" data-start=\"305\"\u003eImportant Note:\u003c\/strong\u003e This mask causes temporary redness or a flushed appearance after use. This is a normal response caused by the mask’s active ingredients stimulating the skin’s surface and removing dead skin cells. The redness will fade naturally within 20–30 minutes. For this reason, we recommend using this mask as part of your evening skincare routine or at a time when you are not planning to go out immediately after application.\u003c\/p\u003e\n\u003cp\u003eOur clay masks are packaged in airtight, clear cosmetic glass jars, with each \u003cstrong\u003e40g\u003c\/strong\u003e jar providing approximately four full-face applications. Each jar is securely sealed to lock in freshness, ensuring your clay mask arrives in perfect condition.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bi6gxh9e\"\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cstrong\u003eSafety Assured\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eFully assessed and approved by CPSR (Cosmetic Product Safety Report) for your safety and peace of mind.\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cstrong\u003eHealthier Skincare\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e Free from parabens, sulphates, silicones, alcohol, and mineral oils, supporting a cleaner and more conscious skincare routine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cstrong\u003eGentler on Skin\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e A mild, non-irritating blend designed to care for your skin without harsh or unnecessary additives.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cstrong\u003eNatural Approach\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e Made with naturally derived clays, minerals, and botanicals to cleanse and revitalise without synthetic fillers.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cstrong\u003eEthical Choice\u003c\/strong\u003e:\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eCruelty-free and vegan-friendly, aligning with ethical and compassionate skincare practices.\u003c\/p\u003e\n\u003cspan class=\"d2edcug0 hpfvmrgz qv66sw1b c1et5uql lr9zc1uh jq4qci2q a3bd9o3v b1v8xokw oo9gr5id\"\u003e\u003cspan\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cstrong\u003eInstructions for Use\u003c\/strong\u003e:\u003c\/span\u003e Scoop out a small amount of the clay mask and apply it evenly to your face, avoiding the eye area. Leave it on for up to 5 minutes, until it starts to dry. Rinse thoroughly with warm water and pat dry.\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bi6gxh9e\"\u003e\u003cspan class=\"d2edcug0 hpfvmrgz qv66sw1b c1et5uql lr9zc1uh jq4qci2q a3bd9o3v b1v8xokw oo9gr5id\"\u003e\u003cspan\u003e\u003cbr\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cstrong\u003eStorage Instructions\u003c\/strong\u003e:\u003c\/span\u003e Store in a cool, dry, and dark place. Keep the lid tightly closed when not in use to prevent drying out. Use within 6 months of opening. For external use only. Do not apply to mucous membranes  or broken skin. Avoid direct eye contact. If product enters eyes,  rinse well with clean water. If irritation occurs, discontinue use.\u003c\/span\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"bi6gxh9e\"\u003e\n\u003cspan class=\"d2edcug0 hpfvmrgz qv66sw1b c1et5uql lr9zc1uh jq4qci2q a3bd9o3v b1v8xokw oo9gr5id\"\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bi6gxh9e\"\u003e\n\u003cstrong\u003eIngredients:\u003c\/strong\u003e Illite, Kaolin, Hamamelis Virginiana Water, Diatomaceous Earth, Buttermilk Powder, Calendula Officinalis Flower Powder, Hibiscus Sabdariffa Flower Powder, Ascorbic Acid, Allantoin, Glycerin, Aloe Barbadensis Leaf Juice Powder, Xanthan Gum, Citrus Limon Peel Oil, Caprylyl Glycol, Phenoxyethanol, Propylene Glycol\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"bi6gxh9e\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"bi6gxh9e\"\u003e\n\u003cp\u003e\u003cstrong\u003eOur Ethical Commitment:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eWe take pride in our commitment to ethical production and environmental responsibility. Our ingredients, sourced from the UK, are fully traceable and of the highest quality. Our manufacturing process is designed to ensure that no animal testing is conducted at any stage. We guarantee that our products are vegan-friendly and cruelty-free.\u003c\/p\u003e\n\u003cp\u003eWe are dedicated to sustainable practices in our packaging too. Our eco-friendly materials, sourced from certified suppliers, include recycled cardboard, plastic-free sellotape, and biodegradable packaging peanuts. Our plastic bottles, jars, and containers are made from PET, PP, and HDPE, materials renowned for their capacity to be 100% recycled and reused.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Puddle of Wax","offers":[{"title":"40g Tub","offer_id":54610888294785,"sku":null,"price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0322\/9145\/5108\/files\/Exfoliating_Brightening1.jpg?v=1754922385","url":"https:\/\/puddlescents.com\/products\/exfoliating-brightening-clay-mask","provider":"Puddle of Wax","version":"1.0","type":"link"}